Clotaire Rapaille is a French psychologist (Ph.D., Paris-Sorbonne University) has homes in the United States and France. He conducts research into what he defines as “cultural archetypes” based on traditional learning theories of imprinting. (2007). Imprinting refers to powerful, permanent learning based on the pairing of cognitive stimuli with powerful emotional experiences. Below is an example of imprinting: If a mother tells a daughter, “Do not touch a hot stove” it is merely words. If the daughter touches the stove and immediately experiences pain in her hand, she learns a powerful lesson that lasts a lifetime. The American Code for Work: Dr. Rapaille’s research examines the cultural imprinting of the word “work” in France and then contrasts it with the United States. For the French, work associated with keeping France strong or supporting God’s work has positive value. All other work has different levels of association with the word “vulgar.” For this reason, … [Read more...] about When Work is “Who I Am.”